

Now What, Captain? picks up where the launch leaves off. Where change strategies need to be tied to real work, where smart solutions get people ready, and where teams transform because someone cares enough to lead them through it.
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Most transformation kickoffs include polished decks with colorful roadmaps and everyone nodding like it’s all under control.
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But here’s the thing: transformation doesn’t happen at launch… it happens during conversations, handoffs, and the moments when the team looks at you and wonders, “Are we really doing this?”
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This book is for the people who say "yes" and need a practical guide to help navigate the parts of transformational change that doesn’t always get covered in the slide deck; the parts where alignment either sticks or slips, and where the team figures out whether you’re serious, capable, and trustworthy.
Common Challenges
Aligning Transformation with Strategy
Aligning transformation efforts with your organization's strategic direction, so your change is meaningful and focused.
Prioritizing Transformation Initiatives
Tools to cut through the noise, prioritize what matters most, and make intentional progress without overwhelming people.
​Building Trust with the Skeptics
Building trust where it matters most, turning resistance into partnership and doubt into forward motion.
Aligning Leadership
Getting leaders aligned on goals, behaviors, support, and shared accountability.
Establishing an Operating Cadence
Creating the operating rhythm for standups, check-ins, and reviews to keep transformation from drifting or stalling.
Turning Around a Failing Initiative
Identifying when something’s off, resetting expectations, and rebuilding momentum without losing credibility or time.
Leading Transformation in High-Pressure, Fast-Turnaround Environments
Leading when the pressure’s high, the clock is ticking, and speed matters as much as results.
Balancing Transformations Across People – Process – Technology
Balancing transformation across the three levers of people, process, and technology.
Achieving Cross-Functional Accountability
Creating shared goals, coordinated efforts, and true accountability across silos.
Overcoming Resistance
Reframe resistance as a signal to listen, learn, and lead through it.
Sustaining Momentum
Maintaining energy, tracking progress, and keeping teams moving after the launch hype fades.
Fostering a Continuous Improvement Mindset
Build a mindset where change is normal, improvement is expected, and everyone contributes to what’s next.